The best non-iron shirt made from Superfine Merino Wool which offers you supreme comfort, practicality and performance like no other and with eco credentials that limit the impact on the world’s resources and the environment.


Superfine Merino Wool is peerless when it comes to performance and offer several additional benefits over typical synthetic blended shirts allowing you to wear your shirt for longer, washing it less while looking and smelling fresh.


Merino Wool is naturally antimicrobial, meaning it doesn’t breed bacteria which creates the bad smell synthetic blended shirts suffer from. This allows you to wear the shirt for several days without the need to wash it and because the fabric is engineered not to crease and has a stain-resistant finish, it will remain looking sharp.


Merino Wool also naturally regulates your temperature making it the perfect travel shirt for a multitude of climates, from cold air-conditioned offices to extreme heat.


Made from Superfine New Zealand merino wool that is spun in Italy to create a soft and luxurious material before being manufactured in one of Portugal's premium shirtmakers with over 170 years of experience.

Merino Wool Shirt - Navy - Gingham


Your shirt will last for many years providing you look after it well and follow these care instructions. 

Machine wash at 30º (cold) on a gentle cycle with your regular detergent. You don’t need any special wool soaps and NEVER wash any warmer than our recommended 30º. 

Do not use bleach or fabric softeners or conditioners as this can damage the properties on the merino wool.

Don’t tumble and instead remove the shirts from the washing machine, pull into shape and hang to dry. 

Do not dry clean your shirt as this will destroy the water repellency and change the handle of the fabric.

Remember, your shirt is naturally anti bacterial and wont smell, even after sweating and with washing being the biggest cause of breaking down fibres and therefore slowly destroying the fabric, we suggest you can wear the shirt several days without the need to wash it. 

Merino wool is a natural fibre and you should expect your shirt to shrink between  1 - 2% if washed at 30º. If you are between sizes then we recommend you opt for the larger size.